THE 'OLD' DAYS
|
||
Less-than-truckload shipping has
come a long way. When I began
working in the trucking business, it was not referred to as “the LTL
business. It was simply the trucking
business. The ICC or Interstate Commerce
Commission rode herd on tightly regulated trucking companies. They were simply, Trucklines. In They all made money and
competition was locked out. You
simply couldn’t start a trucking company without buying someone’s operating authority. For most companies it was the most
valuable asset they had. The operating authority explained
where the company could go, what they could haul and how much money they could
charge. If you changed a regulated
price, you had to publish it in a tariff and everyone could know what your
price was going to be. They could
even match it whenever they pleased and you couldn’t stop them! When the Carter Administration,
along with Congress, de-regulated trucking companies, not only could anyone
start a trucking company with almost no capital expenditure, but the existing net
worth of every motor carrier in the United States was
reduced dramatically because of it.
A new trucking company was a truck, trailer, and phone. And, they could charge whatever they
wanted.
This had the immediate effect to
prevent any existing truck line from using their operating authority for
collateral. Literally hundreds of
regulated trucking companies ground quickly to a halt and were out of business.
Not all of this was bad. It was expected that prices would come
down, service would improve and that competition would make life better for the
entire shipping public.
After several years of all this
sorting out, we have a trucking system that does not resemble the
pre-deregulation days. In most ways,
it is much better for the consumer.
United Parcel Service and Federal
Express, along with DHL and some others, have taken the small shipments away
from the truck lines.
Aside from the package carriers,
the giant truckload carriers now haul
LTL carriers were born or rather
they staggered out from the carnage.
New carriers were born, and the marginally profitable ones were cast
aside. The old truck lines that are
left are now competing with the newer post-regulation carriers for a market
that bears scant resemblance to the old market.
Motor Carriers now handle what is
left over. Shipments larger than
packages, but less than a truckload, now comprise the majority of their
market. With the pricing structures
in place now, their market has been reduced to shipments weighing between 1,000
lbs and 7,000 lbs. That is quite a difference from
an industry that once hauled it all…from one pound to 44,000 lbs. This reduced market and increased
competition now makes it almost impossible for these companies to make a
sustainable profit. They are in a
catch-22. If they raise their
minimum charges, then the package guys pick off the next larger shipments. If they raise their overall price, the
truckload guys can match prices on the next smaller range of shipments. The squeeze continues. What has become apparent to me at
least is that even though the new competition has improved transit time for
customers, the overall product is not universally improved. For instance, in 1967 truck-lines
had three major problems. They
couldn’t pick-up and deliver their shipments on time, they couldn’t
carry it without losing some of it or tearing it up, and finally, they
couldn’t get their bills right. It is my contention that LTL
motor carriers still have not solved these problems. Have any of you experienced an ‘up
charge’ lately? They now charge by the pound, but
they actually sell ‘cubic feet. A large portion of their margins are to
be found only in their ‘up’ charges, and the public is running from
them to the new kid on the block….the third party logistics provider. These guys are the new
experts. How
novel an approach. These
providers are brokering the services of LTL carriers, but they are actually
working FOR the shipper. They are
working as problem solvers for shippers; they are matching carrier’s
needs with shipper’s offerings.
They are furnishing badly needed expertise to shippers who have
increasingly difficult times dealing with an industry that has become a moving
target hoping to improvetheir margins, without notifying the competition of
how they raise their revenue.
My, how things are changing! |



